We are seeking a dynamic and experienced Digital Marketing Account Manager to join our team. In this role, you will be responsible for managing client accounts, developing and executing digital marketing strategies, and leading a creative team to deliver exceptional results.
Responsibilities:
Client Management:
- Build and nurture strong relationships with clients, understanding their business goals and objectives.
- Serve as the main point of contact for client communications and ensure client satisfaction.
Team Leadership:
- Provide guidance, mentorship, and leadership to the digital marketing team.
- Foster a creative and collaborative work environment to enhance team performance and creativity.
Strategy Development:
- Develop and implement comprehensive digital marketing strategies for clients, covering SEO, Google Ads, social media management, content marketing, and other relevant channels.
Creative Content Oversight:
- Oversee the creation of engaging and creative content, including graphics, videos, and written materials, ensuring alignment with client objectives.
Targeted Advertising:
- Plan and execute intelligent and creative advertising campaigns across various platforms to reach the right target audience and maximize ROI.
Performance Analysis:
- Monitor and analyze campaign performance, using data-driven insights to optimize strategies and achieve client objectives.
SEO Expertise:
- Stay updated on the latest SEO trends and techniques to ensure clients' websites rank effectively in search engine results.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Proven experience in digital marketing, with a strong track record of managing successful campaigns and leading teams.
- Strong analytical skills and the ability to use data to make informed decisions.
- Exceptional communication and client management skills.
- Creative thinker with a passion for staying up-to-date with industry trends.
- Experience in guiding clients and helping them grow their businesses through digital marketing.